Sears Roebuck & Co.

With rows of red brick family houses and small apartment buildings, modest and slightly rundown, this part of Beverly Road is not particularly pretty.

But, then, one comes across this marvelous Artdeco tower on the edge of a seemingly triangular structure. Later, I found out that it is a department store, opened in 1932 with Eleanor Roosevelt being the guest of honour, keynote speaker and first customer in what was to be Ms. Roosevelt’s last public appearance before her husband became President.

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Beverly Road, Flatbush, Brooklyn

More reading about Sears here.

October 6th, 2016