Vera Paints a Scarf

”Vera Paints a Scarf was a selection of the work of artist Vera Neumann (1907-1993) and her contributions to the field of American design. Neumann was among the most successful female design entrepreneurs of the 20th century, and an originator of the American lifestyle brand. Over the course of her career, which spanned from her label’s debut in 1942 to her death in 1993, Neumann produced an iconic line of women’s scarves all signed with a cursive “Vera” and stamped with a ladybug, as well as thousands of textile patterns based on her drawings, paintings, and collages. This exhibition was the first to comprehensively examine her career—and highlights the keys to her success: her joyful and inventive aesthetic, democratic design ethos, fusion of craft and mass production, and clever marketing.”

Museum of Arts and Design (MAD)

December 26th, 2019

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